February 2013

TV Blog: Real-Time Marketing With Twitter

Posted by & filed under Blog.

There’s quite a lot to be learned from this year’s Super Bowl, and we’re not even talking game strategy, unless your game is real-time marketing. February 3rd’s game between the Ravens and 49ers was, as usual, a serious marketing bonanza with the expected crop of big-ticket ad campaigns. But some of the best marketing opportunities came not only for those companies that planned far ahead and paid for those prime…

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