June 2015

Build a Website Wireframe that Matters

Posted by & filed under Blog.

A wireframe is so much more than a tabular black and white document. As one of the first outputs of a website rebuild, wireframes play an instrumental role in guiding the visual and technical direction of a new site. And yet, they tend to leave an unsettling impression on a client. “Why would my site look anything like this?” many wonder aloud upon setting sights on one for the first…

Learn More

Think Mobile

Posted by & filed under Blog.

More and more prospects are interacting on the web on-the-fly. Your website, content and marketing  strategies all need to be mobile-friendly — in order to fully leverage the benefits of this new reality. In early 2014, Internet usage on mobile devices surpassed PC traffic, irreversibly transforming the marketing landscape. The busy modern lifestyle has consumers almost constantly on the move. Your marketing has to keep up with them in order to…

Learn More

Simple Google Analytics: Using Insights to Improve Your Website

Posted by & filed under Blog.

Google Analytics can be a very powerful tool.  Although it can enable specialists to dig deep to use more complex features, its’ true power may be accessibility.  This blog post is perfect for business owners who have zero or limited Google Analytics experience (and limited time) but are looking to quickly learn more about their website and what they can do to improve it. In this post, we’ll talk about…

Learn More