Know Your Customers: The Importance of Developing Personas
You’ve likely heard the term “persona” before, but do you know what they are, why they’re important, and how to use and create them? In this article, we …
You’ve likely heard the term “persona” before, but do you know what they are, why they’re important, and how to use and create them? In this article, we …
Gone are the days of brands pushing out content without a cohesive strategy behind it and getting engagement and followers– social is changing rapidly, and your strategy should …
Planning a product launch needs to be a multi-faceted approach — you need to have a clear and consistent campaign strategy across all your brand’s channels. Typically, media …
We’ve all heard of it, but what exactly is TikTok? TikTok is a social media platform that encourages short-form mobile-first videos (less than 3 minutes) to reach a …
Social media, especially Instagram, is the modern storefront for B2C brands, and your profile is the new homepage of your website. With Instagram’s new sales-driven features, B2C brands …