Why should a chain of ski resorts have to pay for marketing in July? The logical answer is, they shouldn’t have to. And yet, with traditional marketing firms, the contract you sign is an annual one. A year-round staff of in-house professionals must be kept busy, and you end up footing the bill for campaigns and projects that might be unnecessary and ineffective.
TribalVision partners enjoy a much more sensible partnership. You pay for tactics that are borne out of strategy – and only the tactics needed. Because each channel is measured carefully, time limitations are put in place. This controlled-yet-flexible philosophy is infinitely more manageable, cost-wise, than the open-ended approach of traditional marketing firms.