Younes Lattenist

Partner and Co-Founder

For Younes, his true passion is helping clients to leverage the full impact of today’s new marketing reality: where an ever-expanding landscape of cost-effective and measurable channels have leveled the playing field for organizations of all sizes.

A partner and Co-Founder at TribalVision, Younes is using his extensive background in international commerce and expansion strategies to help our clients grow. His guidance is focused on four core activities: definition of business expansion opportunities, development of go-to-market strategies, creation and execution of strategic plans, and the evaluation and monitoring of on-the-ground performance.

A former captain in the Belgian Air Force, Younes began his postgraduate career at McKinsey & Company, a global management consulting firm that serves as an advisor to the world’s leading businesses, governments, and institutions. At McKinsey, his consulting areas included marketing, operations, organization and strategy — while serving clients in genres such as IT, retail, the public sector, chemicals, insurance, telecom and the steel industry.

Education & Honors:

  • MBA, Dartmouth College, Tuck School of Business
  • Postgraduate studies in Finance
    Solvay Brussels School of Economics & Management
  • Master’s degree in Military & Aeronautical Sciences
    Royal Military Academy, Brussels
  • Certified Expert in Export Strategy
    Walloon Agency for Exports and Foreign Investments (AWEX)
  • Certified Advisor in Commercial Management
    Department of Economic Development, Walloon Region

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