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PPC campaigns grant you control over who can see your ad copy, making sure you only invest in customers who are most likely to convert. PPC campaigns nowadays …

Project management is the process of organizing and coordinating resources to achieve a specific goal. Effective project management requires clear communication, accountability, and collaboration among team members. These …

You’ve likely heard the term “persona” before, but do you know what they are, why they’re important, and how to use and create them? In this article, we …

B2B (Business-to-Business) digital marketing is a powerful tool for companies that are looking to expand their reach and increase their profits. By leveraging the right marketing strategies and …

Figma is a powerful, collaborative web-based design tool for user interface and user experience designers. With a properly set up Figma file, you can create stunning production-ready web …

As of April 2021, Google announced auto-recommendations. This tool was created to help businesses navigate and respond to dynamic consumer trends using real-time insights that are powered by …

We’ve all heard of the “Instagram algorithm” but what’s the secret to getting your content seen? Instagram has come a long way from chronological posts and friend-only feeds. …

In March 2022, Google announced that it was sunsetting its standard (free version, non-premium) Universal Analytics (UA or GA3) service effective July 1, 2022. ⁽¹⁾ In addition, Google …

Design trends are constantly evolving, and it’s important to incorporate these themes while finding a way to stand out. Read more in our blog post to learn these …

How a clean CRM leads to an efficient and effective sales machine The new year always brings about new health trends, so why not CRM health? Your HubSpot …