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If you’ve been thinking about bringing on a marketing resource but aren’t sure whether you should outsource or hire an internal marketer, you’re certainly not alone. After decades …

You’ve finalized content, uploaded images, and set-up your workflow – you think you’re in the clear to deploy your first email marketing campaign. This is where first-timers run …

Having a celebrity endorse your product on social media is not a new concept, but the price of working with high-profile social influencers is a significant barrier for …

In the digital age it is hard for wholesalers to drive more retail sales while keeping their message and brand consistent. Consumers are expecting more product information in …

For all of the podcast fans out there — trust me, I know how easy it is to be sucked into the throws of S-Town, My Favorite Murder, …

As Amazon continues to build an e-commerce empire, it’s vital that sellers understand how to set themselves up for success. If you’ve made it past the basics of …

Looking to increase the opens of your upcoming email campaigns, boost views on your new company video, or improve the quality of inbound leads to your website? A/B …

Do you know who your customers really are? Do you wish you could get inside their heads and find out what is driving them to make certain decisions? …

In order to be able to sell, you need to be able to effectively talk about your brand and offering. Meaningful outreach begins with a consistent brand story. …

Just like clockwork, your inbox is flooded with doorbuster deals, you can’t tell the difference between holiday ads and actual posts on Instagram, and the holiday carol on …