Building Lasting Relationships podcast

Positive Business with Patricia Raskin • WPRV AM790

Good dating and marketing have a lot in common. The days of interruptive techniques and hard-sell tactics are history. Today, it’s about giving prospects a genuine opportunity to learn what you’re about — so they can decide if a relationship with your company will really make sense for them. Chris Ciunci elaborates on these concepts, while describing how to humanize your company’s marketing and messaging to improve the overall customer experience.

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